SHAPE™ — Shaping the Sales Processes.
SHAPE™ is our delivery method: five steps that shape your sales process from market to activated, quality-assured opportunity. The same order every time — and the engine is built in your own environment, with your own data.
“We run SHAPE for you — we Source your market, Harvest the right context, set an Alert on buying signals, Prioritize the top-N and Enable the right person to act on it, in any channel.”
- Source
TAM definition: we define and count your actual market. Not a gut feeling about market size, but a list of the companies that really exist out there.
- Harvest
Qualification and context enrichment. Every company is enriched with the information that decides whether they are right for you — and who owns the problem there.
- Alert
Signal capture and continuous monitoring. Buying signals have a half-life — a newly hired sales leader or a funding round is perishable. We watch them continuously, not once a quarter.
- Prioritize
Scoring and prioritisation. Instead of a list of a thousand companies you get a top-N: the ones ready right now, in the order they should be approached.
- Enable
Distribution: the opportunity is ready to be acted on — in any channel. Email, LinkedIn, phone or ads; the method does not lock you into one channel or one tool.
Before
You have bought leads or meeting booking as a service — from an external supplier, again and again — without ever owning the function yourselves. When the supplier underdelivers, the only option is to switch supplier and start over from zero.
After, with SHAPE™
You get your own function for it. The same thing you used to buy in, but built in your own environment — your CRM, your data — and owned by you. It lives with you, not with a supplier you have to keep paying to keep it running.
What SHAPE™ does not promise
SHAPE™ ends at an activated, quality-assured opportunity. What happens next — discovery, proposal, negotiation, closing — sits outside the method and is your responsibility. We do not claim to close your deals for you.
The platforms we build with
Clay for data collection, enrichment and signal capture. Notion for structure and shared overview. AI models for qualification, scoring and copy. The tools are how we build — the method is what you buy.
The method is the same — but the entry point differs depending on who carries the revenue responsibility.
You already have a sales team. The question is giving them the right companies at the right moment — and being able to show that it is the system, not luck, driving the results.
Read more →The founder sells personally and becomes the bottleneck. SHAPE™ takes the load off that person directly, not off a team.
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